Sharon embarked on her advertising career in Australia at Young and Rubicam. In the late '90's she and her husband moved to San Francisco to pursue opportunities in the US where she had the privilege to work at such places as: OWNP, Goodby Silverstein & Partners, GAP, Apostrophe, Popgun Design, BBDO, Eleven, Apollo Group. She loves meeting new people, exploring new challenges and mostly enjoys bringing beautiful creative ideas to life.
Art Buyer Role: To produce photo shoots and illustrative art. Source artists, negotiate image fees and usage, manage schedules and budgets, commission illustrators, liaise between cross functional teams, purchase stock images, talent rights & obtain legal clearances. Co-ordinate content development to include CGI, retouching and simple digital executions.
Production Manager Role: Manage production processes and work with cross functional teams to offer support as needed. Co-ordinate project flow, schedules, budgets and execute projects from conceptual phase through to final execution. Enter, track and maintain usage information and details through agency asset management system. Support agency and team groups with DAM system for effective image and data management. Maintain print and pre-press expertise, including techniques and vendor capabilities. Produce all print materials and attend press checks including sheet-fed and digital printing. Execute and manage completion and distribution of materials as required for the following print mediums: ad materials, inserts, out of home, collateral, direct mail, trade show displays and specialty premium items.
Eleven Inc Freelance Senior Art Buyer / Producer
Clientele: Oakley, Aria Resort Las Vegas, Dignity Health
Apollo Education Production Manager & Lead Art Buyer
Responsibilities: To effectively manage the team of producers and art buyers within the production marketing operation. Implemented asset management system, working closely with studio, production creative and account teams. Enter, track and maintain usage details and image data. Assign and balance workload of producers across various lines of business. Manage art buying function including upkeep of image/model database and providing art buying services for brand photoshoots. Maintain pricing efficiencies with stock houses for externally purchased images. Partner with leads across multiple teams including project management, creative, studio and sourcing to ensure effective collaboration and quality output. Ensure the brand is upheld in all print distribution channels, producing materials such as billboards, trade show event materials, collateral, ad materials, print shop tool, premium items, direct mail and digital executions.
Goodby Silverstein & Partners, Eleven Inc, BBDO West and Apostrophe Freelance Senior Print Production Manager & Art Buyer
Responsibilities: Art buying, photoshoot execution and production management of final print and digital deliverables.
Clientele: Haagen Daz, Adobe, Visa, ESET, Cesar Dog Food and Gallo Wines.
Goodby Silverstein & Partners Senior Print Producer / Art Buyer
Responsibilities: Saturn / To produce global, high profile launch campaign for Saturn-L Series Sedan. Execution of national location shoot for 3 vehicles. Produce artwork, retouching and final ads through to fulfilling national media insertions, on spec and on time for publication deadlines. Shoot, retouch and produce over 200 vehicle images for Saturn website.
Hewlett Packard Enterprise Division / Production management of all national and global print materials. Execute photoshoots with world class commercial photographers and a manage timelines, budgets and quality assurance of award winning creative work. Maintain extensive ongoing communications with global clients and tightly organized file management of digital assets per clients' unique requirements across all global platforms.
Apple, Blazing Paradigm, Popgun Design and Brainchild Creative Freelance Print Producer
Gap / GapKids / GapBaby Freelance Production Manager
Responsibilities: To co-ordinate development and execution of global windows materials in conjunction with international counterparts. Develop regional cost strategies, partnering with cross functional teams, internal groups and distribution. Attend press checks, monitoring finishing, shipping and distribution to meet final deadlines.
Odiorne Wilde Narraway& Partners Print Production Director / Art Buyer
Responsibilities: To develop the print/art buying and studio departments from the ground up and successfully manage staff and cost efficiencies. Implement systems, vendor relationships, procedures and internal communication processes. Produce all print materials and attend press checks including sheetfed, web and digital printing. Clientele: Electronic Arts (Sports and Entertainment), Turner Classic Movies, Fogdog.com, Teva, Joe Boxer, McKenzie River Corporation and Salon.com.
Interests Licensed Esthetician, Australia, Ashtanga Yoga, Hiking, All things Mid Century Modern and Pugs.